As many of you already know so much more goes into
the printing process than a simple
FILE > PRINT. When setting up files for offset printing there are many things that need to be taken into consideration. Two of the most important things include bleed area and safe zone.
FILE > PRINT. When setting up files for offset printing there are many things that need to be taken into consideration. Two of the most important things include bleed area and safe zone.
The purpose of the bleed area
After printing, every job goes through some sort of
finishing process; trimming, binding, folding etc. With each step in the
finishing process there is a certain margin of error.
Imagine taking this sheet (left) with 4 flyers on
it and trying to cut perfectly along the edge of the flyer without any white
showing when you are done. Oh, and don't let any of that green from the top of
the flyer show on the bottom of the other flyers. Even the smallest fraction of movement could
result in a sliver of white showing along the outside edges of the finished
product, or cause some of that green to show up along the bottom of the flyers.
Adding
bleeds allows us to reduce the margin of error during the finishing process.
Setting up bleeds
Some printers have different standards for
bleed, but at GH we require 1/16"
(.0625") bleed area on each edge, for example an 8.5 x 11" flyer
would actually have a document size of 8.625 x 11.125" to account for the
1/16” bleed on each edge.
Many design programs
(like InDesign or Illustrator) have a specific section for indicating the
amount of bleed area you need.
For example, the snapshot to the left is of InDesign's New Document Window. At the bottom there is a specific field to enter the amount of bleed on each edge of the document.
*Something to watch out for: When you are exporting to a PDF from your
design program make sure your PDF settings include document bleeds.
Other
programs (like photoshop or publisher) you actually have to set your
document size to include the bleeds.
Remember, simply stretching your background color or image past the document size does not automatically add bleeds to your document. You must either specify the bleed area in the settings or build them into the overall document size.
Safe zone area
As mentioned before, there is
always some margin of error that comes with each step in the printing process.
Safe Zones are another tool used in the print industry to help reduce that
margin of error.
At GH we recommend that all non-bleed elements, such as text or
photographs be at least .125” from the trim. Keeping text and non-bleed graphics within this area will ensure that
these elements are not trimmed off.
Side note: On booklets the safe zone is increased to .25"
Templates
Want to be sure that your
artwork will fit our guidelines? Contact your sales rep, they have templates for many of our standard sizes and if your project doesn't fit one of the standard templates we would be happy to create a template for you!
If you have any file set-up
questions please feel free to comment below or check our full list of artworkguidelines. Otherwise
stay tuned for more tips directly from your favorite GH design team!
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